Shiseido hair & makeup artist Reiko Ito was responsible for the makeup in the 2026 Spring visuals for ettusais.

Makeup for ettusais 2026 Spring
Reiko Ito was in charge of the makeup for ettusais.
- Reiko Ito
ettusais 2026 Spring Collection
The theme of this season’s ettusais collection is “Soft Pastel.”
Pastel colors infused with delicate translucency and gentle radiance add a clear, fresh impression to the skin, while beautifully highlighting the presence and elegance of defined lashes.
Hair tips swaying in the spring breeze transform into fluttering butterflies, expressing the lightness of soft pastels and a pure, innocent worldview.
ART DIRECTION by Yuni Yoshida
Photographer: Hiroshi Manaka
Hair stylist: Asami Nemoto
Makeup: Reiko Ito (Shiseido)
Official Website:ettusais (Japanese only)
伊藤 礼子 Reiko Ito

SHISEIDO HAIR&MAKEUP ARTIST
She has a reputation among actors and models for makeup that highlights their inner charm and individuality in addition to enhancing their apparent beauty.